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新聞中心 > 行業新聞 > 家居照明賣場遇冷 如何盤活零售

                   家居照明賣場遇冷 如何盤活零售

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  JUGAOGONGLEDCHANYEYANJIUSUO(GLII)TONGJI,2012NIANZHONGGUOLEDSHINEIZHAOMINGZONGCHANZHI335YIYUAN,TONGBIZENGCHANG80%。SUIZHULEDYINGYONGJISHUDEBUDUANCHENGSHU、PINZHIDEDAOBUDUANTISHENG,JIAGECHIXUDAFUDUXIAJIANG,JIASHANGZHONGDUOLEDQIYEDENULIGENGYUN,YUJIWEILAIJINIANLEDSHINEIZHAOMINGSHICHANGJIANGBAOCHIKUAISUFAZHANDEQUSHI。

  DANGYIGECHANYEKUAISUFAZHANZHIHOU,SUIZHIERLAIDELIUTONGQUDAOYEJIANGBUDUANCHUXIAN。ZAILEDCHANYEPENGBOFAZHANBINGBUDUANZOUXIANGWENDINGDEJIEDUAN,GELEILEDZHUANYEMAICHANGYEXIANGJIDANSHENG,JINYIBUCIJILEDCHANLIANGGUIMODEBUDUANKUODA。

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  專業賣場家居照明遇冷

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  RANER,SUIRANZHUANYEMAICHANGDECHUXIANYIDINGCHENGDUSHANGQIHELEDXINGYEDEFAZHAN,DANSHIMAICHANGBENSHENQUECUNZAIZHUCHANPINDINGWEIMOHU,LEDJIAJUZHAOMINGXIAOSHOUQINGKUANGCANDANDEXIANXIANG。

  JIZHEZAISHENZHENSHIZOUFANGYIXIEZHUANYEMAICHANGSHIFAXIAN,DABUFENMAICHANGDECHANPINZHUYAOYIGONGCHENGZHAOMINGHESHANGYEZHAOMINGWEIZHU。RUSHENZHENSHIYOUYIJUDENGSHICHENG,MAICHANGNEI80%YISHANGDECHANPINDOUSHISHANGYEZHAOMINGHEGONGCHENGZHAOMINGCHANPIN。LINGYIFANGMIAN,SUIRANYOUXIEMAICHANGHUISHOUMAILEDJIAJUZHAOMINGCHANPIN,DANSHIRENGYIDENGSHI、TAIDENGDENGGAOFUJIAZHICHANPINWEIZHU。ERYIDENGGUAN、QIUPAODENGDENGCHUNZHAOMINGWEIZHUDEDENGJUFENBUJIAOSHAO。

  JIZHEZAIZOUFANGYOUYIJUDENGSHICHENGSHIFAXIAN,BOLIDENGSHI、DIANYUNDENGZHUANYESHOUMAIDENGSHIHUOZHETAIDENGDESHANGJIAZAISHANGCHANGNEIZHANJUZHULIU。SUIRANYEYOUPINSHANGZHAOMINGHEJIAMEIZHAOMINGDENGDIANMIANSHOUMAIJIAJUZHAOMINGCHANPIN,DANSHIFENEHENXIAO。

  “WOMENZHUYAOSHIYIGONGCHENGZHAOMINGHESHANGYEZHAOMINGWEIZHU,QIZHONGGONGCHENGZHAOMINGDECHUHUOLIANGSHIZUIDADE,ERJIAJUZHAOMINGSHEJIBIJIAOSHAO,ZHUYAOSHIZHELIDEKELIULIANGTAIXIAOLE,JIAJUZHAOMINGDEXIAOSHOUQINGKUANGBUTAIHAO。”JIAMEIZHAOMINGJINGXIAOSHANGXIEXIANSHENGGAOSUJIZHE。

(GAOGONGLEDWANG)

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